Alternativa Lab

Ultra-high performance websites.Designed to maximize conversions and help you reach your goals.

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With designers and developers · 30 minutes · reply within 24 hours

OUR METHOD

From brief to results:
a complete process, no shortcuts.

A website that converts isn't built in two rushed steps. Every project follows a structured path — from strategy to code, through to post-launch growth — so you feel (and get) the level of care your brand deserves.

  1. phase 1

    Discovery & strategy

    We start from your business goals. We analyze audience, competitors, and key messages to define KPIs, priorities, and the project's direction.

  2. phase 2

    UX & architecture

    We design user flows, wireframes, and content structure. Every page and every click has a purpose: guiding the user toward conversion.

  3. phase 3

    UI Design

    We shape the brand: typography, palette, layout, and micro-interactions. A custom interface — clear and persuasive — with revisions until sign-off.

  4. phase 4

    Development

    We turn the design into high-performance code. Speed, technical SEO, security, and compatibility on every device — no compromises.

  5. phase 5

    QA & launch

    We test across devices, performance, and accessibility. We refine the final details and publish with a controlled, measurable go-live.

  6. the result

    Continuous growth

    After launch we stay with you: monitoring, optimizations, updates, and support to grow results and conversions over time.

THEY SAY

Dimentica la solita agenzia

Il loro approccio artigianale, attento e su misura, è l'esatto opposto delle solite agenzie che lavorano in serie.

Esperienza davvero positiva! Il lavoro che abbiamo affidato a Stefano e Filippo era fondamentale per la nostra attività: non potevamo permetterci di sbagliare, e oggi possiamo dire con certezza di aver fatto la scelta giusta affidandoci a loro. Si sono dimostrati estremamente professionali e sempre disponibili, sia nella fase di progettazione che in quella esecutiva. Il loro approccio artigianale, attento e su misura, è l'esatto opposto delle solite agenzie che lavorano in serie e propongono soluzioni preconfezionate. Consigliatissimi per chi cerca qualità, cura e partner che sanno starti a fianco

Davide Cattani
Verified2 agosto 2025
Read all reviews on Trustpilot

YOUR SITE AT THE TOP

All the tools for your website's
success.

Every project is unique: we listen to your needs and build the digital solution that's right for you.

UI Design

Custom palette and typography, UX/UI layout, image optimization. Revisions included.

  • Custom design and visual identity
  • UX/UI layout for every page
  • Image optimization and resizing
  • Advanced CTA customization and visual hierarchy
  • Custom graphics and icons (on larger projects)
  • Revisions included at every stage

SEO and visibility

Structure and content designed to help you get found on Google: on-site optimization, keyword analysis, copy optimization, and consulting to improve organic rankings over time.

E-commerce

Complete online sales: secure payments, order management, returns, and inventory.

  • PayPal and Stripe integration
  • Secure payments and order management
  • Return and refund policies
  • Warehouse and logistics integration
  • Product catalog and advanced cart
  • Electronic invoicing

Development

Fast, responsive, secure sites. From 3 pages and up, contact form, Cookie Policy, Analytics.

  • Custom responsive site (mobile and tablet)
  • On-site SEO, contact form, Cookie Policy, Google Analytics
  • Up to 7+ pages, blog with CMS (on larger projects)
  • WhatsApp integration, performance and caching
  • Keyword analysis and SEO content optimization
  • Custom animations and post-launch support (on larger projects)

And more

Dedicated cookie policies

Custom cookie policies and banners, GDPR compliant.

Blogging

Blog section with CMS so you can manage content on your own.

Copywriting

Persuasive, SEO-optimized copy that converts.

Custom animations

Tailored micro-interactions that give your site character.

Professional photography

Product, corporate, portrait shoots and visual content.

Multilingual

Sites ready for international markets.

Support and maintenance

Updates, security, backups, and ongoing assistance.

Newsletter and email marketing

Signup forms and campaigns to stay in touch.

Can't find what you need? Let's talk it through: we'll tell you what makes sense — and what doesn't.

Frequently asked questions 🙋‍♂️

THE CONSULTATION

You talk to the people who design and build.
Not to a salesperson.

We're a team of designers and developers. Two minutes of brief, then a working call: 30 minutes, free, no script. If it makes sense, a proposal written by the people who would run the project.

  1. A real brief, in two minutes

    A few guided questions, read by us. We arrive on the call already inside your project, not making introductions.

  2. A working call

    Goals, audience, current site. You leave knowing whether you need a new site, a redesign, or targeted work — and why.

  3. A direction, not a price list

    Priorities on conversions, UX, and visibility. If it makes sense to go ahead, a tailored proposal within 24 hours, written by the people who would do the work.

Step 1 of 4

What should we look at?

Pick the closest option. We'll sharpen the rest on the call.